As we reported earlier this month, the CRTC has issued its first fine of $1.1 million under the newly enacted Canadian Anti-Spam Law (CASL). At that time, the CRTC had promised that other investigations were underway, and they held up their promise earlier this morning when they announced the second CASL violation against dating website, Plentyoffish Media, Inc.
Plentyoffish Media allegedly sent commercial emails to registered users of its online data website that did not contain an unsubscribe mechanism that was set out clearly and prominently, and that could not be readily performed, as required by CASL, effective July 1, 2014.
The alleged incidents occurred between July 1, 2014, and October 8, 2014. As part of the undertaking, in addition to paying $48,000, Plentyoffish Media must develop and implement a compliance program for compliance with CASL including the training of employees and the creation of support policies and procedures.
The CRTC again cautioned businesses marketing to Canadian recipients that a number of investigations are underway and more violations will be announced. Stay tuned!
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