Touted as one of the most successful federal programs, the National Do-Not-Call Registry was established in 2003 to protect consumers from telemarketing calls by giving them an opt-out mechanism. To date, there are over 222 million Americans registered for the Do Not-Call list and in 2015, an additional 4.9 million phone numbers were added. As the list continues to grow year over year, the FTC and FCC are continuing to crack down on robocalls and telemarketers who fail to abide by regulations. Unfortunately, many companies today are learning the consequences of illegal telemarketing after they’ve been slapped with hefty fines and suffered brand damage as a result.
Dish Network is yet another organization to violate these telemarketing regulations. Four States (Ohio, Illinois, California and North Carolina) along with the Department of Justice have accused Dish of making over 57 million illegal telemarketing calls using recorded messages and calling individuals registered on state and national do-not-call lists. US lawyers are requesting Dish Networks to pay $900 million in civil penalties and the states combined are asking for $23.5 billion in fines.
When it comes to telemarketing, be smart and protect your business. It’s important to take proactive steps to ensure that your organization is complying with all state and national do-not-call regulations. The only company to provide your business a fully warranted, Gryphon Networks provides patented marketing compliance technology and privacy consulting services to help your organization stay compliant.