Gryphon Reports Adoption Milestone of Flagship Sales Intelligence Platform

Mar 2, 2017 | news

BOSTON–(BUSINESS WIRE)–Today, Gryphon Networks released the latest version of its award-winning Sales Performance Dashboard 2.0.
The Gryphon Sales Performance Dashboard provides sales managers with actionable, real-time insight into the phone-based sales and outreach activities of their inside and outside sales reps and teams.

Gryphon’s patented carrier-grade Sales Intelligence Platform automatically captures detailed activity of every sales or outreach telephone call made automatically, at the network level regardless of phone, device or location.

Call activity data, including audio, is processed in real-time by a sophisticated analytics engine and displayed within an intuitive dashboard, giving managers entirely accurate visibility into sales behaviors that matter and performance against desired goals at the region, office, team or individual level.

Adoption of Gryphon’s Sales Intelligence Platform within large, Fortune 100 organizations has been rapid, as the company announced it has surpassed 40,000 seats of Sales Intelligence deployed or contracted through 2016. This development highlights Gryphon’s long-established Marketing Compliance leadership among large sales and marketing organizations in North America.

“2016 has been a year of incredible growth at Gryphon. Some of the world’s leading firms across key industries selected Gryphon to help transform their sales effectiveness efforts,” said Jeff Fotta, President, and CEO. “We are humbled to know that some of the most well-known brands on earth share our vision that sales activity is predictive of sales success.”

The new features of Sales Performance Dashboard 2.0 include:
•Quick Stats: Call and Contact Effectiveness Ratios; these ratios show exactly how many calls or conversations it takes to get results.
•Heatmaps: The Call Attempt Heatmap and Priority Outcome Heatmap show a user or team’s effectiveness by day and hour to optimize time spent on the phone.
•Insights Frequency Report: This view provides visibility of call attempt frequency by an agent to ensure persistence in lead follow-through and monitor abuse.

In addition to our newest features, we also made significant enhancements to our existing tools and reporting capabilities sales managers will love.

“In today’s world, colorful dashboards of sales activity reports won’t drive rep performance. A dashboard must be 100% accurate and up-to-date with only the insights relevant to the manager’s goals to provide lasting value,” said Eric Esfahanian, Gryphon’s Chief Revenue Officer. “These latest enhancements to the Gryphon Sales Performance Dashboard are built specifically to help our clients focus and multiply the behaviors that get results and revenue by combining targeted measurements of sales efforts with the simplicity of design and ease of use.”

Gryphon’s Sales Intelligence Platform can stand-alone or integrate with CRM systems, such as Salesforce.

Sales Performance Dashboard 2.0 is now available. For more information, please click here!

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